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Pascale Ezan, Isabelle Mazarguil
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Summary: The Best Service Is No Service
Review and Analysis of Price and Jaffe's Book
Summary: The Outsourcing Revolution
Review and Analysis of Corbett's Book
Summary: The Power of We
Review and Analysis of Tisch and Weber's Book
Summary: Trading Up
Review and Analysis of Silverstein and Fiske's Book
Summary: The Breakthrough Company
Review and Analysis of Macfarland's Book
Summary: The Other Side of Innovation
Review and Analysis of Govindarajan and Trimble's Book
Summary: The Plan-As-You-Go Business Plan
Review and Analysis of Berry's Book
Summary: The Power of Pull
Review and Analysis of Hagel, Brown and Davison's Book
Summary: The Sandler Rules
Review and Analysis of Mattson's Book
Summary: What's the Big Idea?
Review and Analysis of Davenport, Prusak and Wilson's Book
Summary: The Fifth Discipline
Review and Analysis of Senge's Book
Summary: Winners Never Cheat
Review and Analysis of Huntsman's Book
Maman, Papa... la consommation et moi
Comment les marques créent de nouvelles relations en famille
Summary: Delivering Happiness
Review and Analysis of Hsieh's Book