Anouk RUIZ

For over a decade, I have worked at the intersection of digital transformation, business development, and talent management in the technology and consulting industry. Throughout this journey, I have met thousands of candidates and observed the career paths of consultants over time. These experiences revealed recurring patterns - attitudes that foster integration, mistakes that close doors, and strategies that help professionals stand out in a competitive market. They also highlighted a core truth: a consultant’s role goes beyond execution. True success lies in combining technical expertise with human intelligence and the ability to support change.This playbook reflects the natural extension of my career: a commitment to share knowledge, demystify the implicit codes of consulting, and empower professionals to shape their own paths with confidence, ambition, and openness.