Résumé
This complete summary of the ideas from John P. Kotter and Lorne A. Whitehead's book "Buy-In" raises a fundamental question: "How do you get people to buy-in to your brilliant ideas, suggestions and proposals?". In their book, the authors reveal that in order to do this, you should start by explaining your idea to other people and then use a simple four-step strategy. This summary explains each of the steps involved and provides a new method for getting everyone to see things your way.
Added-value of this summary:
• Save time
• Understand key concepts
• Expand your knowledge
To learn more, read "Buy-In" and discover the key to spreading your ideas and getting people to agree with you.
Auteur
Caractéristiques
Éditeur : Must Read Summaries
Publication : 12 novembre 2014
Intérieur : Noir & blanc
Support(s) : Livre numérique eBook [ePub]
Contenu(s) : ePub
Protection(s) : Marquage social (ePub)
Taille(s) : 1,97 Mo (ePub)
Langue(s) : Anglais
Code(s) CLIL : 3929
EAN13 Livre numérique eBook [ePub] : 9782511022160
EAN13 (papier) : 9782511041239
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