Résumé
This complete summary of the ideas from Gabriel Weinberg and Justin Mares' book "Traction" states that there are lots of start-ups trying to be successful today. According to Weinberg and Mares, the start-ups that manage to reach success are the ones that create ‘traction’ by generating customer growth and momentum. This should be the main aim of anyone launching a start-up and they should use the Bullseye Framework to identify which traction channels they should use. The Bullseye Framework has five key principles; brainstorm, rank, prioritise, test and focus. This summary explains each of these principles in detail, allowing you to learn the best way to launch a successful start-up.
Added-value of this summary:
• Save time
• Learn the Bullseye Framework to identify to right traction channels
• Ensure your start-up is successful
To learn more, read the summary of “Traction” to discover how to create customer growth and momentum for your start-up and succeed!
Auteur
Caractéristiques
Éditeur : Must Read Summaries
Publication : 1 juillet 2015
Intérieur : Noir & blanc
Support(s) : Livre numérique eBook [ePub]
Contenu(s) : ePub
Protection(s) : Marquage social (ePub)
Taille(s) : 1,29 Mo (ePub)
Langue(s) : Anglais
Code(s) CLIL : 3179
EAN13 Livre numérique eBook [ePub] : 9782511035993
EAN13 (papier) : 9782511048641
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